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College Catalog Fall 2004 - Spring 2006
BUSI

BUSI 100 INTRODUCTION TO BUSINESS

This course provides students with an introduction to current business in America. Attention is devoted to various business areas including production marketing, finance, and human resource management. The course also explores selected businesses and their practices in order to illustrate the concepts, structures, and theories being studied.

Prerequisite: None

(3: 3, 0)

BUSI 110 MATHEMATICS OF FINANCE

This course is designed to develop fundamental problem-solving skills related to finance and business, and to develop the computational skills required for solutions to mathematical problems arising in business. Emphasis is placed on current finance and business terminology and applications. Subject matter includes retailing, simple and compound interest, valuation of assets, investments in stocks and bonds, annuities, and present value of money.

Prerequisite: None

(3: 3, 0)

BUSI 120 BUSINESS COMMUNICATIONS

This course is based on the importance of effective communications, both oral and written, in today's dynamic business environment. Subject matter encompasses the study and practical experience of writing effective business communications and the development of effective presentations. Both phases are developed through thorough planning of each communication to reinforce the art of persuasive and articulate expression. Each is developed for correct style and with a psychological insight into the issue.

Prerequisite: None

(3: 3, 0)

BUSI 200 MANAGEMENT I

This course introduces students to the functions of management and the manner in which they are applied by the American business enterprise in comparison to international methods where applicable. Topics include principles of business organization, scientific management, decision making, business forecasting, and economic analysis. Effective methods required for successful business administration and management control are also covered.

Prerequisite: None

(3: 3, 0)

BUSI 205 SMALL BUSINESS MANAGEMENT

A balanced program of all major aspects of the management and operation of a small business enterprise is presented. Emphasis is on direct application of the knowledge gained. Much of the material presented parallels the Small Business Administration management development program.

Prerequisite: None

(3: 3, 0)

BUSI 210 BUSINESS LAW I

This course offers an introduction to law and the legal systems in the United States, with emphasis on the courts, state and federal, and their procedures; the law of Contracts and the law of Agency. Applicable sections of the Uniform Commercial Code are studied and analyzed. Case studies are used extensively.

Prerequisite: None

(3: 3, 0)

BUSI 215 BUSINESS LAW II

This course is a continuation of the study of the law as it applies to business. Business Law II covers: property (real and personal), sales, commercial paper, partnerships, and corporations. In addition, insurance and new legislation in the field of business are included. Applicable sections of the Uniform Commercial Code are studied and analyzed. Case studies are used extensively. Guest lecturers from business and law will also participate.

Prerequisite: BUSI 210

(3: 3, 0) When demand warrants

BUSI 220 PRINCIPLES OF FINANCE

This course introduces students to the organization and operation of American banking and financial institutions, sources of funds, the practical aspects of money, and short- and long-term credit for business. Emphasis is given to the Federal Reserve System, the U.S. Treasury and the regulation of money supply, interest rates, credit control, equity and debt, financing, and secondary markets. Discussion of related happenings, issues, trends, etc. is entered into as they occur.

Prerequisite: ACCT 110 or permission of the instructor

(3: 3, 0)

BUSI 225 PRODUCTION MANAGEMENT

This course is a broad overview of the management principles and methods applied in the operation of a modern plant. Particular emphasis is placed on manufacturing, although extrapolation to such activities as mining and extraction processes is discussed. Specific areas described in the course content are discussed in terms of current and future practical problems and solutions.

Prerequisite: None

(3: 3, 0) When demand warrants

BUSI 227 SKI AREA MANAGEMENT

This course is offered during the January intercession and taught on-site at a major ski resort. The course is designed around a thorough analysis of the application of management principles to the operation of a full-service ski resort. Emphasis is additionally placed on the industry's unique technologies, current trends, and future issues. Due to the condensed schedule of the class, considerable pre-course reading and preparation is required.

Prerequisite: Permission of the instructor

(3: 3, 0) January term

BUSI 230 HUMAN BEHAVIOR IN ORGANIZATION

This course provides students with a realistic examination of human resource management (HRM) as it operates in the world of business today. Attention is devoted to analysis of motivation, labor relations, leadership, supervision, and the historical development of the HRM field. The course also evaluates the interplay of other disciplines, including psychology, anthropology, economics, and sociology, as they apply to this field of business. Finally, the course provides students with the opportunity for "hands-on" evaluation, using the case method, of a personnel problem or concern.

Prerequisite: None

(3: 3, 0)

BUSI 235 LABOR-MANAGEMENT RELATIONS

This introductory course emphasizes collective bargaining, with a focus on the development and application of today's bargaining issues. The course takes a broad overview of the general nature of present-day labor relations and inspects historical, legal, and structural environments that greatly influence contractual contents and labor relations behavior.

Prerequisite: None

(3: 3, 0)

BUSI 245 PRINCIPLES OF MARKETING

This course focuses on marketing and methods with emphasis on the planning, pricing, promoting, and distributing of products and services to consumers. Topics include marketing functions and institutions, marketing methods, and policies.

Prerequisite: None

(3: 3, 0)

BUSI 250 SALESMANSHIP

Professional selling techniques are presented and analyzed. Emphasis is placed on developing the ability to sell either products or services to include personal selling basics, customer analyses, the selling process, and sales management. Student demonstrations provide practice in realistic sales presentations.

Prerequisite: BUSI 245 or permission of the instructor

(3: 3, 0) Fall, alternating years

BUSI 255 PRINCIPLES OF ADVERTISING

Advertising as a tool in the marketing of products and services is studied. The course provides the fundamentals of advertising and an examination of the decision sequence framework that a marketing manager would follow in the development of an effective advertising campaign.

Prerequisite: BUSI 245 or permission of the instructor

(3: 3, 0) Spring

BUSI 260 RETAILING

The study and analysis of retailing are the major content areas of this course. The analysis includes types of institutions, store location, layout, organization, buying and merchandising techniques, retail advertising and promotion, operation and control methods, and a survey of retailing opportunities.

Prerequisite: BUSI 245 or permission of the instructor

(3: 3, 0) Fall

BUSI 262 INTERNATIONAL MARKETING

This course is a study of the cultural, political, and legal dynamics and environments of international markets as well as the mechanics, techniques, and strategies used by marketers to compete successfully in the global economy.

Prerequisite: BUSI 245 or permission of the instructor

(3: 3, 0) Spring

BUSI 263 ENTREPRENEURSHIP

This course examines the identification and development aspects of starting and operating a small business. The course emphasizes the planning process, marketing strategies, capital investment and financial controls, management tools, and legal requirements of small businesses. It also covers the criteria and development of a formal business plan. Other topics and concerns necessary for successful operational growth are also included.

Prerequisites: ACCT 150 and BUSI 245

(3: 3, 0) When demand warrants

BUSI 265 MANAGEMENT SEMINAR

Students independently choose subjects to be studied in the areas of business and management.

Prerequisite: Completion of 45 credit hours

(3: 3, 0) When demand warrants

BUSI 270 PROFESSIONAL INTERNSHIP PROGRAM

This work/study program exposes students to an actual workplace environment. Earned credit substitutes for elective course work and should be consistent with a student's academic program and career interests. Participating sponsors include on-campus College departments as well as a number of private and public sector employers in the local area. Approval from the student's academic advisor is required. Students must maintain a daily work log and write a paper at the conclusion of the program describing their learning experience.

Prerequisites: Completion of 30 credit hours with a minimum 3.0 GPA. Approval by internship committee.

(3: 0, 0)

BUSI 290 INDEPENDENT STUDIES

Selected projects for senior students are available. The program may include research in the student's major field under the supervision of faculty.

Prerequisites: Completion of one semester with a minimum 2.0 GPA.

(1-3: 1-3, 0) Offered on request

BUSI 310 STRATEGIC MANAGEMENT

This course is developed around the managerial functions of planning, organizing, directing, and controlling. Communications, motivation, leadership, and decision making are included. The course also investigates the nature, purpose, and function of management in organizations.

Prerequisites: ACCT 110 and ECON 100 or ECON 110

(3: 3, 0)

BUSI 343 INDIVIDUAL BEHAVIOR IN ORGANIZATION

This course examines the concepts and constructs which form informal and formal theory related to the behavior of individuals and groups within organizations and organizational processes. Emphasis is on basic human processes, motivational theories, stress, group dynamics, power and leadership, and organizational structure and change.

Prerequisite: None

(3: 3, 0)

BUSI 344 ORGANIZATIONAL THEORY

This course provides students with a conceptual and empirical understanding of the functions, processes, and structures of groups and organizations. Major emphasis is placed on topics of group dynamics and organizational theory. The course is designed to provide a thorough understanding of the current theoretical trends in the field. Through completion of a major research project, students gain insight into the current focus of studies in the field.

Prerequisites: BUSI 343 and SOCI 100

(3: 3, 0)

BUSI 345 RISK MANAGEMENT

This course describes the concepts available to corporations, non-profit organizations, and other organizations in their efforts to manage pure risks. The course addresses the costs of pure risks and employee benefits (e.g., pensions, health insurance, etc.) and how these costs affect the daily management of a firm as well as long-run profitability and survival. The course examines the techniques used by management in dealing with these issues including risk assumption, prevention, diversification, and transfer via insurance and non-insurance market mechanisms.

Prerequisites: BUSI 100 or BUSI 200. Open to Business and Information Technology students only.

(3: 3, 0)

BUSI 360 INTERNATIONAL BUSINESS MANAGEMENT

This course provides students with a general overview of business management concepts on the international level. The global business environment, monetary system, and corporate management issues are explored.

Prerequisites: ACCT 120 and ECON 100 or ECON 110

(3: 3, 0)

BUSI 370 FINANCIAL MANAGEMENT

This course is designed to give students in bachelor's degree programs the necessary financial management background for entry-level management positions. (This assumes that the students have not completed a normal business administration sequence of course work.) The purpose of the course is to analyze the financial planning process and the financial operating methods available to firms. It provides students with procedures to analyze financial decisions and to assess options available to a firm in an ever changing business environment.

Prerequisite: ACCT 120, ECON 100, OR ECON 110

(3: 3, 0) When demand warrants

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Last Updated: 8/3/08